Nvidia is targeting the ad industry as its next major chip-buying market

• As advertising agencies begin to offer more solutions using AI, their demand for compute is rising.
• Nvidia created a new role, focusing on forging closer relationships with the ad industry.
• WPP, Media.Monks, and Taboola are among the ad companies harnessing Nvidia’s chips and software.

Nvidia became one of the most valuable companies in the world this year, hitting the $1 trillion market cap milestone briefly as the AI gold rush stoked unprecedented demand for its powerful graphics processing unit chips.